Privacy Policy
Last updated: February 27, 2026
1. Who We Are
CallForge ("we," "us," or "our") is a software-as-a-service platform operated by CallForge at trycallforge.com. We help home service contractors collect Google reviews, respond to leads automatically, and track their local search rankings. This Privacy Policy explains how we collect, use, and protect information when you use our platform.
2. Information We Collect
Account Information
When you create a CallForge account, we collect your name, email address, and business information including your business name, phone number, service area, and Google Business Profile link.
Customer Data You Provide
When you upload customer lists or add customers manually, we store the names and phone numbers you provide. This data is used solely to send review requests and lead follow-up messages on your behalf. We do not sell, share, or use this data for any other purpose.
Lead Data
When a lead is submitted through your webhook endpoint, we collect the name, phone number, email address, and message content provided by the lead. This data is stored in your account and used to generate AI-powered response messages.
Payment Information
We use Stripe to process all payments. We never store your full credit card number, CVV, or expiration date. Stripe stores payment details securely under their own privacy policy at stripe.com/privacy.
Usage Data
We collect standard server logs including IP addresses, browser type, pages visited, and timestamps. This helps us diagnose issues and improve the platform.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain the CallForge platform
- Send SMS and email review requests to your customers on your behalf
- Generate AI-powered lead response messages via Twilio SMS
- Process your subscription payments through Stripe
- Track your Google Maps ranking for keywords you define
- Send you platform notifications and product updates
- Respond to your support requests
4. SMS and Email Communications
CallForge sends SMS messages to your customers using Twilio on your behalf. By uploading customer phone numbers to our platform, you represent and warrant that you have obtained proper consent from those individuals to receive SMS messages from your business. We send review request messages only to numbers you explicitly provide. Standard message and data rates may apply to recipients. Recipients can reply STOP to opt out of future messages.
Email review requests are sent via SendGrid from your configured sender address. You are responsible for ensuring you have appropriate permission to email the addresses you upload.
5. Third-Party Services
We integrate with the following third-party services to operate CallForge:
| Service | Purpose | Privacy Policy |
|---|---|---|
| Stripe | Payment processing | stripe.com/privacy |
| Twilio | SMS delivery | twilio.com/legal/privacy |
| SendGrid | Email delivery | sendgrid.com/policies/privacy |
| Google Maps Platform | Rank tracking, place search | policies.google.com/privacy |
6. Data Retention
We retain your account data and customer data for as long as your subscription is active. If you cancel your account, we will delete your data within 30 days of cancellation upon written request to [email protected]. Anonymized usage statistics may be retained indefinitely.
7. Data Security
We use industry-standard security measures including encrypted connections (HTTPS/TLS), secure database storage, and access controls to protect your data. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security. We will notify you promptly in the event of a data breach that affects your personal information.
8. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Export your customer data at any time from your dashboard
- Opt out of marketing communications
To exercise any of these rights, email us at [email protected].
9. Children's Privacy
CallForge is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by email or by posting a notice on the platform. Your continued use of CallForge after changes are posted constitutes your acceptance of the updated policy.
11. Contact Us
If you have questions about this Privacy Policy or how we handle your data, please contact us at: